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MidGrowing growth

Audience Development Manager

Grow and retain audiences for media organizations

$55,000 – $120,000/yr

Develop strategies to attract subscribers, viewers, and readers across digital platforms.

Highlights

Common tasks

Analyze audience data, optimize distribution, test paywalls, and grow newsletter subscribers.

Potential downsides

Metric pressure, algorithm changes, and tension between growth and editorial integrity.

Skills

StorytellingPersuasionCommunicationWritingCreativity

Interests

Media & entertainmentBusiness & strategyCommunicationCreating & designing

Industries

Media

Work style

CollaborativeCreativePeople-focused

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