MidGrowing growth
Media Buyer
Purchase advertising space across media channels
$45,000 – $120,000/yrPlan and buy TV, radio, digital, and print ad placements for agencies and brands.
Highlights
Common tasks
Plan media schedules, negotiate rates, place buys, and optimize campaign performance.
Potential downsides
Budget pressure, ad fraud concerns, and attribution debates with clients.
Skills
StorytellingPersuasionCommunicationWritingCreativity
Interests
Media & entertainmentBusiness & strategyCommunicationCreating & designing
Industries
Media
Work style
CollaborativeCreativePeople-focused
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